The InternetSearch Engine Optimization

What is Seo-Copywriting: Briefly About the Main

Did you ask yourself the question, by what principle are the answers built in the Internet search engines? It may seem that they are given out chaotically, but this is not so. To receive income from the site, it is necessary that as many people as possible visit it, and the link to the site was given out as the first one.

What is SEO copywriting and what is it for?

There is such a thing as seo-copywriting, and it is necessary for the written article to be as high as possible in the list of sites offered to the user by the search engine. SEO-copywriting is the writing of optimized articles (from the English Search Engine Optimization - SEO - optimization for search engines). Optimization consists in placing text on the text of the keywords that are hooks, for which they cling and pulls to the surface automatic search. If you want to know how much to earn on the Internet, then you must master seo-copywriting. Standing SEO-optimized texts are always more expensive than regular information articles.

Keywords

Key words are the "key" to understanding the content of the article, they briefly express the essence of what was written. But there is one feature: the keywords must completely match what the user enters into the search string. The task to find keywords and correctly integrate them into the text is the main one.

The tendencies of the search engines are encouraging to show not only exact matches with the query entered in the search string, but also synonyms. For example, if we enter "buy TV" on the Yandex line, then there will be texts that contain the words "TV sale". Thus, articles written by copywriters become more readable and interesting.

Finding keywords is not so easy. If the list of keys is not given to the copywriter when setting the technical task, then you can use the services of search engines that keep statistics of requests.

Article rating

But here SEO article is written, and it is necessary to evaluate it.

  • The text should be unique, unique, without plagiarism. The uniqueness of the text can be formal (retelling an existing article in other words) and semantic, when the text contains unique ideas. It is better that the text is unique by all criteria.
  • The keywords placed in the text should be in sufficient quantity, but not more than 5%. The frequency of occurrence of keys is called nausea. It is very important not to "go too far" with the keywords, otherwise the page and even the entire site can be banned by the search engine.
  • Keywords can be in unaltered form - this is a direct entry into the text, and can vary in numbers, incline, form word combinations, etc. Is a diluted entry. The ratio of keywords is denoted as X: Y, where X is the number of direct occurrences in the given form (case, number, declination), Y is the number of diluted entries.
  • The text should be relevant: its subject, content and headings should be logically related and represent a single whole.
  • Do not forget that the text should also be interesting, informative, and readable (this means that it should be broken into paragraphs, contain bulleted lists, important points should be highlighted in bold).

SEO copywriting is a real source of income, and how much you will earn depends only on you.

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