"Turiskidi.ru": reviews and advice to tourists

Russians like to travel. In many tourist centers of the world Russian speech prevails over the languages of other nations. Due to the high activity of Russian citizens with regard to travel abroad, various online services are connected with the provision of tourist services. One of the most well-known companies working in this direction is the firm "Turiskidi Tochka Ru" (it is not difficult to find it at all). Tourists are offered to arrange trips at a significant discount.

Briefly about the company

The firm "Tourskih Tochka Ru", reviews of which can often be found on thematic forums and portals for travelers, has been operating since the beginning of the 2000s. On the site of this company or in the office (the company has representative offices in the largest Russian cities) you can book tours to various countries of the world from a wide range of operators with a significant discount.

Among the largest regional markets for the presence of the firm "Tourskiks.ru" - Moscow (responses from residents of the capital on the experience of using the services of the company are found on the network regularly).

Business model

The system "Tourski.ru.ru" is largely designed for travelers who are active users of the Internet. They are used to book tours online, using any available device - smartphone, tablet, PC. On the Russian online booking market, there were three main models of interaction between travel service providers and travel clients. First, you can go to the operator's website - the direct service provider. Secondly, there is an option with the purchase of a tour from an intermediary (agency). Thirdly, you can independently combine the tour by booking a place in the hotel, buying an air ticket and issuing a visa.

The company "Tourskid.ru" works in the second segment - it is the intermediary between the set of operators and the client. In accordance with agency agreements, this company receives a percentage of sales of the tour, even with discount from the operator. Also, the significant income of the company brings the sale of branded discount cards.

Specificity of discounts

The firm "Tourskid.ru" (reviews of many travelers confirm this) can offer discounts that, according to different sources, make up to 50% of the original cost of the tour.

The standard option is when the traveler purchases a card using which can receive discounts for travel to certain countries from specific operators. Discount in the system "Tourski.ru.ru" (reviews of many customers often relate to this aspect) can be offered not only for travel, but also for air tickets.

Discount cards

Periodically, the company "Tourskid.ru", not counting the standard discounts for travel bookings, also offers its own discount model based on the sale of cards. For example, such as Classic (implying a discount of 5%), Gold (discount of 7%), and Business (a discount of 10%). Cards Classic - the cheapest, respectively, Business - the most expensive. It is possible to hold shares for which the traveler can get some of the card types for free (but subject to certain conditions, for example, if he joins the group administered by the Tourskid.ru group in a social network).

How to choose a tour operator with discount?

The main thing that the site offers is "Tourski.ru" - a tour search among the many offers from operators. Experts of the tourism market believe that the key criterion for choosing a particular offer should not be the price, but other conditions offered by the operator. Market experts advise paying attention to a number of factors that determine the reliability of a provider of tourist services.

Firstly, it is the duration of the firm's work in the market. Companies that have extensive business experience tend to have a partner network, and therefore the probability of solving possible problems is higher than for young organizations. In addition, analysts believe, the fact that the firm survived the difficult crisis of 2008-2009 , when the tourist market fell heavily, may indicate its relative stability.

Secondly, experts advise to be wary of too cheap (as well as too expensive) offers. For some reason, most likely objective and significant, people do not want to go to a specific city or hotel, why the price of the tour falls from the operator (or the discount from the travel agency increases).

Thirdly, before choosing an offer on portals like "Tourski.ru", it is advisable to visit the operators' websites and find out the conditions for providing services, compare them. It may well be that with an equal cost of the tour in the same place, different operators can offer a different set of services (for example, one firm in the tour price includes a transfer from the airport, and the other does not). Of course, it is useful to read, considering the proposals from "Tourski.com.ru", traveler reviews about the experience of purchasing trips.

Directions

The most likely to find a discount tour in countries such as Greece, Egypt, Thailand, the UAE, but not infrequently discounts to China, Israel, the Netherlands, the Dominican Republic.

There are also discount offers for popular ski resorts in France, Switzerland, excursion tours to Scandinavia. In most cases, the minimum travel discount is 10%.

How promising is this business model?

According to analysts, online booking tours in Russia every year is becoming an increasingly popular tool for travelers. The growth of this market, experts believe, is caused by the growing penetration of the Internet (both wired and mobile), actively developed online trade, which has developed the habit among many Russians to buy in online stores.

In foreign countries, the share of online booking in the tourism market has reached impressive values: in the US it is about 60%, in Europe - 30-50%. Great popularity of this segment in India - where the share of online booking is about 30%. Analysts believe that there is every reason to expect that the Russian market will grow to similar indicators. Statistics give an occasion to talk about this quite confidently: according to estimates of some researchers, in 2009-2012 this segment grew in Russia 4.6 times.

If you take only the segment of online hotel booking, then its volume in 2013, as calculated in RBC, amounted to 36.2 billion rubles. (This is about 34.8% of the market of online transactions related to travel design). Actually, as such tours ("package") took 30.5% with an indicator of 31.7 billion rubles. Analysts also recorded that about 80-90% of tourist services selected through the Internet, the Russians preferred to pay in the offices of operators and travel agents. Perhaps, therefore, the active company in the "offline" by opening a representative office in many cities is provided by the company "Turiskidi.ru". The references of the company's clients available on the Internet often include comments regarding the level of service in a particular office.

Features of the Russian online travel booking market

According to experts, very many tour operators in Russia do not have a sufficiently developed Internet infrastructure, which makes it convenient to book trips. The Russians themselves, analysts say, are not so inclined to trust online payments, and therefore go to the offices of operators and agencies. At the same time, as many customers of Tourskid.ru have noted in their online reviews, the official website of the company is quite user-friendly.

The leading segment in the online booking of travel services is the sale of air tickets (in 2013, Russians spent $ 4.7 billion on their online purchase). The second largest segment is the hotel reservation ( $ 2.4 billion). As such, tours - 0.3 billion, and this is even less than the turnover of the segment associated with the sale of railway tickets (0.9 billion). The total volume of the online market of tourist services, as calculated in RBC, amounted to 8.3 billion dollars in 2013 (while the tourism market as a whole - 45 billion).

Market Prospects

According to some experts, Russian travelers are very sensitive to news from the tourism business. Bankruptcy of the largest operators affects the level of trust of Russians to purchase tours, especially online. However, there is an opposite point of view.

Its supporters believe that the cheapness of online tours (as well as much higher benefits in addressing tour operators, when compared with independent travel planning) still retains the role of a significant factor for Russian travelers. Many reviews of "Tourskid.ru" indirectly confirm this - people are interested in the opportunity to travel abroad cheaper.