Food and drinkBeverages

"Iron Brew" - a sunny drink from the cold Scotland

Irn-Bru first appeared in Scotland. Its name is translated as "iron brew" and in Russian it is pronounced as "aniron-brju".

Today, this drink is produced by AG Barr, based in Glasgow. "Iron Drink" fell in love with the people of Ireland, Britain, the United States, Europe.

Taste and color

"Iron-Bru" pleases the eye with a rich orange color, and opinions about its taste are very different. Someone hears citrus notes, someone claims that the recipe contains hops and malt, as in beer. I must say that the manufacturer keeps a secret recipe for the "iron brew", and only rumors, which, as is known, the earth is full of, say that it is prepared either from barley, or even from seaweed.

History

For the first time, "Iron-Bru" was introduced in 1901. His original name Iron Brew was later changed in connection with the adoption of new laws in 1946. The fact is that technically the brew was not a brew. The then head of the company thought up shortening the words to their simplest transcription. Thus, not only the name of the drink was born, but the very name of the brand - Irn-Bru.

In 1980, the fans of the drink first tried its new version - Low Calorie Irn-Bru, later named Diet Irn-Bru. As the name implies, this drink "Iron-Bru" was low-calorie.

2006 - the year of the birth of Irn-Bru 32, a popular energy. Today, this drink is considered one of the symbols of pop culture in Scotland. Although he fell in love with the youth far beyond the northern islands.

"Iron-Bru" among competitors

Once the sale of this drink beat all the records of "Cola" and "Pepsi" combined. Of course, it's about his native Scotland. Today, the situation has roughly leveled off. Still, the influence of the West makes itself felt.

However, in many countries of the world, "Iron-Bru" retains an honorable third place. There are rumors even that Coca-cola and PepsiCo inc. More than once even tried to buy AG Barr. As far as this is true, it is known, perhaps, only to three parties to the proposed deal.

Tara

"Iron-Bru" - a drink that is packaged in a container of different volumes. For consumers, cans and glass bottles ranging in volume from 250 to 600 ml are convenient. And for pubs and cafes "Iron-Bru" is supplied in pins of 5 liters.

In some countries, there is a packing of 2 and 3 liters.

Interesting facts about Irn-Bru

This drink does not contain a degree, but is considered an excellent remedy for a hangover. It is part of many alcoholic cocktails, combined with vodka and whiskey.

Scotland - the only country in the world where "Iron-Bru" is sold and in "McDonald's". This happened on the initiative of the local population, which required the inclusion of a national drink on the menu.

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