Forms of business communication. Language of business communication. Norms of business communication

Forms of business communication are quite diverse in modern social life. As in business, and in commercial relations come as subjects of management of some forms of ownership, and ordinary citizens.

Business communication: topics for discussion

Modern social and economic conditions have led to the organizational and commercial activities of citizens. This fact brings to the forefront the need for teaching various linguistic forms of business speech. In this case, we are talking about the need to improve the competence of individuals in terms of linguistics.

Competence in this area of communication is directly related to success or failure in any case (for example, science, production, art or trade). As for people who work in the field of management (managers, entrepreneurs, production organizers), the forms of business communication for such professionals are an important component of their professionalism.

Thus, business communication is the most massive type of social communication. It is represented by the sphere of administrative-legal, commercial, diplomatic and economic-legal relations.

Ability to successfully conduct business negotiations, compose the text of the document, the ability to conduct workflow - these are important components of the professionalism of the person who has to make decisions.

Thus, a low-level speech culture is closely related to the level of effectiveness of negotiations and meetings. In this regard, often the paralysis of laws drawn up in this way does not contribute to their implementation.

Specificity of business communication

Enterprising Americans position the business as the ability to talk with partners.

At the same time, partners can be different business entities, as well as ordinary people. The language of business communication is a fairly effective tool for the interaction of social regulation and the interaction of economic interests. Often people can enter into business relations for legal registration of certain interaction in any field of activity. The ideal result of such legal registration and interaction is partnership relations, which are built on the basis of mutual trust and respect.

Another specific feature of this concept is its regulation. In other words - subordination to certain rules and restrictions.

Types and forms of business communication

These rules are defined by certain types of business communication and their forms, as well as the degree of officiality, tasks and goals facing interacting entities. An important role in this case is the interaction of such concepts as "culture of speech" and "business communication". In this case, it can be about the traditions and social norms of behavior that are recorded and formalized as a protocol and exist in the form of norms of social behavior, etiquette and restrictions in the time frame of communication.

Main types of business relations

The following forms of business communication are known:

- in the form of speech - written and oral;

- based on the orientation of speech between the listener and the speaker - monologic and dialogical;

- depending on the number of participants - public and interpersonal;

- from the position of presence or absence of apparatus - direct and indirect;

- Based on the position of the interlocutors - contact and remote.

These forms of business communication contribute to the formation of characteristic features of business speech.

Basic types of business speech

The most widespread were two forms, such as written and oral business speech.

Such forms of communication of a business nature are systemically different varieties of the Russian language. If written business is an official communication style, then the oral form is a hybrid style education.

The language of business communication of dialogical and monological forms has some differences. So, if monologic business speech can be attributed to book speech, then the dialogical form of speech - to colloquial, which is reflected in the syntactic features of speech. The last type of business speech refers to interpersonal communication, and the first - to public speech.

Remote (sending by mail or fax, as well as a telephone conversation) is an indirect communication. Its main difference from contact is the presence of increased attention to intonation of interlocutors in oral communication. Also characteristic features of this type of communication are brevity and regulation, the inability to use different gestures as a carrier of information.

Business Communication Tools

The culture of speech and business communication use genre varieties of oral and written communication quite successfully. At the same time, written form of speech is represented by business letters and other documents that fix social and legal relations (contracts, contracts, agreements and other related documents). Oral speech, through which the norms of business communication are realized, is represented by meetings, business negotiations and consultations. And meetings and meetings are a special kind of protocol communication, where monologues predominate, which have no written nature. Also monologic business speech can exist simultaneously in oral and written forms.

Areas of business communication

The framework of modern business communication is significantly expanding. So, its constituent parts are: advertising and social communication. At the same time, the success of any business entity depends on the ability to present its positions in a favorable light with the creation of the interest of any partner, which will contribute to the formation of a favorable impression.

Thus, apart from the usual monologic speech, prepared and unreadable speech in the form of presentations, an introductory speech at official meetings, is quite actively involved in business communication. Here you can also include etiquette texts and congratulatory letters.