Seo-Optimization, Observations And Findings Of A Beginner

For the first time in my life, except for "classmates", download music and watch movies. I took something serious. And this is something that seo-optimization articles.

Time does not stand still. Advertising goes online, I had to create a website.
Being a novice in everything except soc. Networks, I had to master everything. Starting with Word and Xcel, Paint. One thing was enough to scare any loser. But, I'm not scared. Here are my experiences conclusions and observations, which I hope will help you, not commit my mistakes.

I chose the first template found in the search engines and surprisingly quickly and easily that it was nagging. Council, do not rush to run the project, try several hosting and do not hurry to move forward, leaving that, either, for further development. Then get lost completely, and have to view and edit all at once.
The template should not be chosen the one that you liked, because the site YOU do not for yourself! And it is worth looking at the network of similar projects. I do not call for copying, but studying the experience is still worth it. It would also be superfluous to study the experience of others at the Forums.
The first problem facing you is where to get the content? If the pictures are more or less clear, then with the texts, the pipe. Further you will learn that they also have to be original, so you can not pick up from other people's content, otherwise they will be excluded from the search. Yandex is strict in this matter. Ideally to write yourself, the Mikrosoft Word Program will help with grammar and punctuation. More texts should be readable, ie stylistically consistent and correctly designed.
But, if you can not write a quality article yourself, you can use a rewrite, outlining someone else's article.
But with a few attempts you all have the same. The site is almost ready. I want to see him in search as soon as possible. But just then, you are disappointed.
Your texts are certainly good. You spent so much time, nerves and patience spent on all these Word and Xcel. But it turns out that everything will have to be changed. You can even say a little worsen.
After all, the texts should, like not only your readers, but also the search robots. Otherwise, what's the use of the beauty of presentation and accuracy of aphorisms? If this no one will see.
Therefore, promotion is called "optimization". This search is optimal between the beauty of the article and its suitability for indexing by robots. And in the opposite direction, it's fair that there is no sense in that your site will be in sight, but no one will want to stay there for long.
Previously, this problem was solved easier, some of the texts were written specifically for robots, the same color as the background. People did not see these texts, and they did not irritate them.
Now most of the robots have learned to recognize such tricks and punish too cunning optimizers. We have to move a lot of brains to inscribe as many keywords as possible into the text, and not even using synonyms. Try with such a low degree of freedom not to falsify the text. My heart bleeds when I have to write, instead: "the master knows what he is doing," "the repairman and the interior decorator, knows what he is doing." But the Internet community is used to such a thing and it no longer makes you sick.
Ideally, this is like a contradiction between rhyme and meaning. But there was Pushkin. Probably there are talented copywriters who can compose text so that it is equally good for people and for search robots.
Now you understand how valuable a good article is!
Take care of your work and your findings. And a week or two, keep on your website. While Yandex does not index it. After the indexation, your copyright rights will be obvious. Now you can publish in the catalog in support of website promotion.
When published before the indexation, the article can be stolen and published, and YOU as a beginner, suspected of plagiarism. And as I wrote above, Yandex strictly punishes for plagiarism.
In the next article, I will describe my attempts at progress, and then what traps we (the inexperienced) are waiting for along the way!
Be careful, and most importantly do not rush. Anyway, search engines do not really like young sites.
Well, that's all I wanted to tell. Whom is not clear, ask Yandex!