The InternetSpam

Multiple placement of the same type of information. Spam mailing

The Internet territory is a separate world with a huge amount of information, its laws and rules, bad and good. As in real life, an important role (and it can be said, and leading) is played by advertising. Representatives of companies in every way try to promote their product, so that as many people as possible would like to purchase it. In the course of everything goes: from targeted advertising on sites and social networks, ending with mass publications of information, called spam mailings. Everyone who has a mailbox has repeatedly noticed letters that come from somewhere and carry some useless information. This method of alerting users is illegal, so the official representation of services, where there is multiple placement of the same type of information, are actively struggling with this. So, what is spam and how to deal with it, you will learn from this article.

What is spam

As already mentioned above, there is a certain type of content that does not carry useful information, but only advertises a product. Mass multiple placement of the same type of information is called spam. In general, there are two concepts of this word. The first, and true, is the sending of e-mails to the addressee, who does not want to receive them. The second meaning, which is considered to be the most relevant now, is active advertising, the purpose of which is to attract the most attention to the product through mass mailings. Typically, such messages are like a machine advertising text, the meaning of which is to briefly describe the essence of the product and highlight its advantages. This is because all users have an initially negative attitude towards spam, and it does not stay in the mailbox for a long time, and the goal of spammers (distributors of this content) is to manage for the time that a person recognizes a malicious letter, interested in its catchy title or Otherwise attract attention.

Where spam spreads

The first place where spam mail began to appear was email. Initially, she was carrying the goal of viral advertising, and some users were interested in the product. But no longer for the reason that they need it, but rather because it was unusual - to get on their e-mail letter, where they tell about the innovative way of earning. Over time, the popularity of e-mail began to fall, but to this day a fairly large number of spammers specialize in e-mail mailings. Today, mass deployment of the same type of information has become a scourge of social networks. This is a place where a large number of people gather, and more mobile by age (the audience of social networks is between 16 and 40 years old), and as a consequence, there is more likelihood in customers interested in the product.

How to deal with e-mail spam

The discontent of users of virtual mailboxes has reached such a scale that the creators of services have a need to solve this problem. Fortunately, it was quite easy to do this. A so-called spam filter was created. The principle of its work is to forward letters to the folder "Spam" from the mailboxes from which the mass mailing takes place. Thus, it was possible to solve the problem of illegal advertising in postal services. However, some spammers still manage to circumvent this protection by sending letters in small batches. But here the user himself can click on the button to mark a garbage letter, permanently rid himself of the "messages" from this address.

Spam in social networks

Multiple placement of the same type of information, repeated in meaning - this is the type of spam is the most common in social networks, forums and comments. Advertising - that's the point of this work of those who deal with virus distribution. The huge audience of VKontakte, Facebook and Twitter is potentially solvent, so promoting your product here is a fertile ground for future sales. For example, in the largest group "VKontakte", "MDK", the audience is 6 million subscribers, which means that almost everything can be sold here. Also spam is spread on personal messages, the effectiveness of which is quite high, because it is directed, as a rule, to an already interested potential client.

Fighting spam in social networks

Despite the active "work" of spammers, the administration is also actively fighting against their activities. Until recently, the promotion of its goods in an illegal way was the only opportunity to sell it, so a service was created, the prerogative of which was targeted advertising. Spam, however, has not become less popular, since one of its main advantages is its low cost, or rather, zero. Also, when sending the same type of messages to community walls or in dialogues with other users, a protection in the form of captcha appears, which prevents the actions of spam robots. In case of continuous publication of the same messages, the account is blocked. Nevertheless, it is not possible to completely eradicate the mass deployment of the same type of information.

How to protect yourself from spam

This question is posed to almost everyone who has at least once encountered malicious emails and realized how intrusive this is. To ensure that your mailbox is not subjected to a massive spam attack, you should not leave it in the clear in places where other users can see it. Spammers use so-called parsers to collect the database of e-mails to which the mailing will be carried out. If you find any foreign letters in your mailbox, you should immediately mark them as undesirable.

In a social network from spam to protect themselves is almost impossible, because it is present everywhere. However, if you are a community owner, you can prohibit access to the publication of outside users, in a timely manner delete those who distribute it in the comments.

Also you can leave a complaint to the user who makes multiple posting of the same type of information.

Legal Spam

Yes, there is such. The desire for cheap advertising of their product from sellers has not disappeared, so they create a subscribed e-mail database from users who voluntarily agreed to join it. It looks strange enough, but people, seeing an attractive offer, agree to accept it, leaving in return only their e-mail address, which is instantly included in the seller's spam database, and he regularly sends out various offers there.

Such mailings are not blocked, as the user himself gave his consent to receive the information contained in them. However, you can always unsubscribe from the mailing list.

Summarize

Multiple posting of the same type of information is called spam, which is today one of the main mass diseases of the Internet. In order not to become infected with this, it is enough to follow a number of simple rules, namely not to "shine" your e-mail and timely mark a spam block. This will be enough to protect yourself from the mountains of information debris that prevents productive work.

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