How did the world know the Continental tires?

Concern Continental is a world-famous manufacturer of automobile tires from Germany. By volume of production the enterprise is on the 4th place in the world. The emblem of the company in the form of a horse, standing on its hind legs, is now known not only on German roads, but everywhere where the Continental tires are used. Reviews about the products of this brand are overwhelmingly positive. The more interesting it will be to learn about the history of the foundation and the way of development of this company.

Origin of the joint-stock company

The commercial enterprise was founded in Hanover in 1871. Initially, rubber tires for wagons and coaches were manufactured by the company. In parallel, the company conducted continuous research to introduce new products into production. Soon this led to the development of technology that allows the production of pneumatic tires for bicycles, and then for cars. In 1904 the company surprised the world with a new invention. The tires "Continental" were made with a protector. Due to this, the German concern became the first large company, radically changed approaches to the problem of slip on the road. At the beginning of the 20th century, the firm's forces were attracted to work with racing cars. With the support of Continental, Daimler cars have repeatedly won the competition for the Grand Prix of France. This circumstance made the authority of the German brand indisputable. The company's turnover increased every year.

Active development and development of new markets

Since 1952, the tires have been supplied to the Continental M + S, the purpose of which was to operate in winter conditions. The company did not stop searching for new technological solutions. And already in 1955, the company established the production of tubeless tires. In 1967, the German concern in Lüneburg opened its own test site. Expansion of the company led to the withdrawal of production capacity outside the country. The plant was acquired in France, cooperation with the Austrian tire manufacturer Semperit began, and work was established in Portugal. In the 1990s, the company made a number of major steps to expand. The controlling interest of the Czech company Barum was bought, and the American brand ITT Industries Inc. was acquired. The Hanoverian concern continued to buy up businesses and stores around the world. He organized his activities in South and Central America, as well as in Eastern Europe. Now the products of the German industrial giant were known to consumers around the world. Tires "Continental"
Quality standard on the international market.

Modern History

The 21st century for the company began with the signing of an agreement with Bridgetstone - one of the leading manufacturers of automotive rubber. Joint development went on the technology Run-Flat. The result was the production of products that are not sensitive to punctures. In the trading enterprises you can find tires "Continental" R16, manufactured using this technology. The study of new methods of production suggests that the German concern continues to keep pace with the times. Its products remain the standard of quality. Tires "Continental" absorb all innovative technologies of our time.