Hotpoint-Ariston - customer reviews

The company Hotpoint-Ariston, whose reviews testify to its wide popularity in the home appliances market, was born as a family business. The Merloni family from sunny Italy has become famous for the whole world not only with excellent knowledge of the basics of art of marketing and economics, but also understanding of the preferences of customers.

The level of trust in Ariston products is high. Often, buyers buy household appliances, only based on the design they liked and individual functionality.

The founder of the company is Aristide Merloni, who in 1930 opened a small enterprise in the town of Fabriano. Initially, the company produced scales, which sold primarily in the regional market. However, it soon became apparent that the company's product was not at all capable of generating revenue. The search for an assortment of products began, the sale of which could take a free niche in the consumer market. Already fifteen years after its foundation, the enterprise began to produce electric water heaters and cylinders intended for liquefied gas. These products had the trademark Ariston, which in Greek means "successful."

Son Aristide Merloni - Vittorio - took over as president of the company in 1919. Since 1989, after some financial and marketing manipulation, Ariston merged with large European companies engaged in the production of household appliances (Indesit, Hotpoint, etc.).

Since November, two thousand and seven, the trademark Hotpoint-Ariston has been finally formed, reviews of household appliances are confirmed by the presence of a strong potential of British quality and Italian traditions. This brand has a wide range of various appliances needed in every modern home. The company produces refrigerators and washing machines, microwave ovens, dishwashers, etc.

The technique of Hotpoint-Ariston, which is said about its maximum comfort and convenience in use, is designed in such a way as to satisfy all customers' requests. Hot Point Ariston Company invests a lot of money, attracting to the development of its new models the most qualified specialists from different countries of the world. So, for example, the design "bompato", which is characterized by smooth contours and rounded corners, is proposed by an architect from Japan. Now it has become already traditional.

To innovations of the company it is possible to attribute and use in the refrigerators produced by it of a special system of electronics Dialogic. Under the complete control of this device is the process of storing chilled products. Refrigerators Hotpoint-Ariston, reviews of which indicate the satisfaction of the most demanding customers, are truly modern.

The washing machines produced by the company are also popular in the market of household appliances. Hotpoint-Ariston-Aqualtis is a product belonging to the "luxury" class. This machine has front loading and a luxurious design. Additional convenience in use is the extended hatch door. Some models are equipped with a drawer for laundry, located at the bottom of the machine.