25 "tasty" facts about Nutella dessert

Few desserts can boast of such universal love and passion as Nutella. The nut-chocolate paste born in Italy is so popular that one designer even developed a special way to protect the dessert jar from thieves. Here are some interesting veils about this universal favorite.

1. The leaders of world dependence on Nutella were Napoleon and Hitler

In 1806, Napoleon tried to destroy British trade and thereby capture the world. As a result of the blockade, prices for chocolate have risen to the sky. The resourceful chocolate from Turin found an original way to solve the problem. They began to add diced nuts to the dessert. This allowed to stretch the reserves as much as possible.

After a hundred years, chocolate has again become very expensive and scarce. The reason was the rationing of products during the Second World War. Italian confectioner Pietro Ferrero again used the idea with hazelnuts. He slightly changed the recipe by making the dessert more pasty and called it "janjui". In 1964, the son of Pietro Michel again changed the recipe and gave it a new name - Nutella.

2. The first name of the dessert was received on behalf of a character from the Italian comedy del arte

Pietro Ferrero named his creation in honor of the character Janjua, a smiling peasant in a triangular hat who rode a donkey around the city and shouted the word "duja", which meant "container" or "tray." Typically, these containers contained wine, but they fit perfectly And for chocolate-nut paste.

The masks of Janjui are sold almost everywhere in Piedmont in Italy. The first advertising of desserts was presented with the use of this character.

3. Dessert first appeared in the form of a loaf

Few know the fact that initially the chocolate-nut mixture was sold in the form of a loaf, which could be cut into slices and put on bread.

4. The paste is very common

Nutella is sold in 160 countries. All products that are distributed over the year can be placed on 1000 football fields.

5. The company uses most of the world's hazelnut stocks

"Ferrero" buys a quarter of all world hazelnut stocks every year. This is more than 100 thousand tons. Thanks to this dessert, the hazelnut became popular, which opened up new prospects for farmers who had never grown hazelnuts before, in particular in Chile and Australia.

6. Each jar contains 53 hazelnuts

According to the company's advertising, the bank contains 13% hazelnuts. This corresponds to 53 walnuts.

7. This is a big business

Michel Ferrero, who perfected his father's recipe, in 2008 became Italy's richest man. His fortune was $ 11 billion. Michel died in 2015 at the age of 89 years.

8. Everything is in the family

The company's CEO is Michel's son. His brother shared this position with him until his sudden death in 2011.

9. Other familiar companies

In addition to the famous chocolate brand Ferrero Rocher, Ferrero also owns such brands as Kinder and Tic Tac.

10. Offenses related to Nutella

In 2013, newspapers talked about stealing 5 tons of sweet products from a parked truck company. A few weeks before that, in an unpleasant situation, Columbia University had been. The problem was that the educational institution was mixed in the distribution of products among university canteens.

11. This is not a healthy meal

Despite popular advertising, where the paste is exhibited as a healthy and nutritious product, it is not. A mixture that consists of sugar and palm oil can not be a healthy breakfast.

12. If there is a product all the time, you can lose weight, but not in the best way

In 2015, one of the enthusiasts as an experiment decided to eat only pasta throughout the week. At the same time, he plans to weigh himself every day. He really lost weight, but only because he fell ill after the first day.

13. World Nutella Day

Two Italian enthusiasts decided to create a favorite product day. At this time, you could share photos, memories related to your favorite dessert, etc. The owner of the company tried to ban this day, but later intercepted this idea.

14. Themed Cafes

In the United States there were ideas to create restaurants using part of the brand name. Attempts were terminated in court by the "Ferrero". Despite this, in New York you can find a bar, to which the company has authorized such activities.

15. "Test probes"

One of the company's commercial steps was that in Italy they offered free "smears" to each child who came with a slice of bread.

16. At the center of the international political scandal

The company was at the center of the scandal between Italy and France, caused by the fact that the brand used palm oil. This affected the life of certain species of animals, whose habitat has changed due to the extraction of oil.

17. Faction "Anti-Nutella"

One of the Italian politicians created a whole campaign aimed against this brand. In particular, it was a question of what it is necessary to warn consumers about the high level of sugar and fats in the product. The company fulfilled this requirement.

18. Fans

The company created a website where the product lovers could share recipes, impressions and memories that are associated with dessert. It was about couples who ate pasta together for the first time, the baby's first dessert and other similar events.

19. Difference in product versions

Pasta for the US is produced in Canada, but in American stores you can buy an imported version from Italy. Fans noted that the Canadian version is sweeter. Studies have shown that the difference is that the European version contains trans fats.

20. Breakfast of champions

The product was included in the Guinness Book of Records after nearly 28,000 gourmets at the same time had breakfast with this dessert in Germany.

21. Postage stamp

In honor of the 50th anniversary of the brand, the postal service of Italy created a special stamp with the image of the national dessert.

22. The company loves sports

The brand sponsors national sports events. In addition, the Italian bicycle team received unique jars of dessert with the names of the participants.

23. The Curse

In 2004, the company began using young German football players for its advertising campaign. All the project participants did not have a professional career. Soon it was called a curse.

24. A brand is not a name for a child

This concerns, in particular, France. In this country it is forbidden to call children named Nutella. Despite this, so you can call your pet.

25. Reliable protection

In order to prevent children from constantly eating a delicacy, the designers created a special lock that fits under a can of pasta. The idea was so popular that such locks are sold on eBay.