The best sellers are? The Russian Bestseller Program

"Best bestsellers" ... This word-combination is so widely heard that, probably, no one thought about its meaning, intuitively everyone understands what it means. To gain a deeper understanding of the meaning of the word "bestseller", one must trace its history.

The term "bestseller"

If you translate literally from English, you get the following: best - bigger, better, seller - sold, i.e., what is at the peak of sales. In the last century, when only printed publications were the means of communicating and exchanging information, the word "bestseller" was applied to books. Modernity offers its own interpretation. Nowadays "bestsellers" are not just publications, but Internet marketing, advertising and design, copied in a single source, even computer games can be considered bestsellers.

In fact, the first places in the sales lists do not mean the artistic merit of the work or its literary value. Although it happens that these indicators are the same.

History of the word

For the first time the term "bestseller" was used in 1889 (this is relatively recent, given the existence of books). Although such a phenomenon as rapid payoff and the huge popularity of some print media, it was noticed much earlier. At the very beginning of printing, the circulation of books was small, the popularity was estimated by the number of reprints. Books bought, read them in salons, passed from hand to hand and read, as they say, "to the holes". The copyright system at that time was just beginning to emerge, some printshops shamelessly reprinted the most popular books, without notifying the author, depriving him of royalties. Copyright protection was very weak.

In the early years of the development of printing, religious books were in demand. They tried to make small sizes, because the volume of the book directly influenced its price. The Bible, for example, until the nineteenth century remained a very expensive book, since it had an impressive volume. Because of this, every copy of the Bible was very valuable.

Today's interpretation

Today the most popular newspapers publish their lists of the best-selling books. Some general lists are divided into categories. So does the New York Times, for example. So, since 2001 the edition has entered a category "Children's book". How are these lists compiled, who determines whether the bestsellers are or not? All information about the sales of books is tracked by a certain company Nielsen BookScan. This information is not provided to the general public, but the bookshops are sold at a high price by the company, which books are best placed in the display, which publications can be offered at a discount, and which should be purchased in larger quantities.

Action is extremely popular. Basically, these are detectives and love stories "for women." Everyone knows the names of Stephen King, Sidney Sheldon, Jay Kay Rowling, which can not be equal at all. A great help to the book publishing business is classical literature. Although among the book lovers there are often disputes as to whether classical works are bestsellers or not? Most agree that if the classical edition is popular and has a high degree of sales, it can safely be called a bestseller.

"Other" bestseller

A lot of book lovers and among users of the Network. Often bloggers publish their lists of literary works, they can contain more accurate, fresh and interesting information than in printed periodicals. Deep entry into our lives of the Internet, computers, smartphones and other attributes of our time greatly diversifies our life - Internet publications, computer games, distance training are increasingly popular, and the term "bestseller" is increasingly used here. Given the information and technical growth of mankind, this concept will continue to gain breadth.

"Russian bestseller"

In cinematography, the most popular term for "best seller" is the most rated or high-budget films. The program "Russian bestseller" presents its audience with peak pictures. The collection of multi-genre and multi-thetematic pictures is united by one, the most important goal - to captivate the viewer, to dip him into the world of his beloved heroes, to make him relive, love, solve intricate schemes of enemies and truly enjoy the victories he has won. For many viewers to date, this is the most beloved program. The bestseller, once imprinted on paper, received a second - a filmized - life, played with new colors and shades. The pictures are perfectly matched on the channel, these are extremely super popular films and serials, where the honed skill of your favorite actors allows you to spend every minute at the blue screen with pleasure. The channel "Russian bestseller" is designed for a large audience, these are men and women from 30 to 75 years. Everyone will find time to watch their favorite movies, because the channel broadcasts around the clock, by the way, without interrupting advertising. Enjoy watching.