What reliable facts can Facebook know about you?

Social media knows all about what you did this summer. In fact, they can also know how much you drink, how many employees in your office, and what your political preferences are.

Nothing personal...

Facebook founder managed to create an empire worth $ 367 billion, which provides us with a completely free service. All because information in our time is the most valuable commodity. Although most of the collection of information about our Internet activity is "only business", sometimes it may seem pretty eerie.

Updates and privacy information

Given the updates in the settings of ads that appeared on Facebook, it's now easier than ever to see the necessary information about you to sell you the right things. With this function, you can see 98 data points about your personal life, which is used for targeted advertising.

When you go to your Facebook page, you can see a list of media, artists, places, items and so on that are offered to you based on your current interests. You will also be able to check the list of advertisers who provide their contact information, as well as those to whose sites you have already switched from Facebook.

Sometimes the information collected depends on the user's country of residence. For example, in the US Facebook has the opportunity to learn your political preferences. In the "Lifestyle and Culture" tab under the heading "Interests" there is a section "US Politics". There you can specify your preferences: moderate, conservative or liberal, which, of course, immediately become available to Facebook. In other countries, it is not possible to indicate such information.

Setting up targeted advertising

All this is vital information for companies that want to place their ads on Facebook. This allows them to determine what they can achieve and what trends can be traced in this audience. For example, if you want to advertise your product, Facebook can provide you with accurate information about who buys similar products, and then deliver your ad directly to them. These audience data can range from the usual information such as age and sex, to something very specific - for example, what kind of pain medicine people take or what gadgets they use.

You can remove any of the preferences that are automatically attributed to you, but keep in mind that this will not reduce the flow of advertising.

What facts does Facebook know about you?

• Location.
• Age.
• Floor.
• Language.
• The level of education.
• Area of study.
• School.
• Ethnicity.
• Incomes.
• House ownership and its type.
• Values.
• The area of the house.
• House footage.
• Year of construction of the house.
• The composition of the household.
• Which users will have an anniversary in the next month.
• Do you stay away from your hometown and friends.
• Whether you are friends with someone who has celebrated the anniversary, is going to marry, recently moved or will soon celebrate a birthday.
• Are you in a relationship at a distance.
• Have you entered into a new relationship.
• When you changed jobs.
• When you got married.
• When you changed your residence.
• When's your birthday.
• Who are your parents.
• Do you expect the birth of a baby.
• What kind of mothers do you belong to?
• Do you practice politics.
• Family status.
• Who is your employer.
• In what area do you work.
• Position.
• Type of office.
• Interests.
• Do you have a motorcycle.
• Do you plan to buy a car, what brand and how soon.
• Have you bought spare parts or accessories for cars recently.
• You may need parts or services of a car repairman.
• The brand of the car that belongs to you.
• When your car was bought.
• Age of the car.
• How much money can you spend on a new car.
• Where you can buy a new car.