Corporate clothes are the face of the company. Sewing factory Ko-mod

Agree that communicating with an employee of a company, you are sure to pay attention to its appearance. This happens subconsciously, but it is interesting how much the effect can produce on us and influence the perception of the firm. Have you noticed that much more respect and trust arises for a person who is representative and stylish looking? The proverb is true: "they meet on clothes, but see off in mind." And in marketing, it has been successfully applied, which is why corporate clothing is an indispensable attribute of the advertising activities of many companies.

It's not about the boring form, which all equals and makes the faceless. Modern tailoring of corporate clothes has reached such heights that employees are encouraged to wear stylish and fashionable wardrobe items that are created, given the features of the figure and exactly in size. In such clothes it is pleasant to walk. And in it one does not even want to just walk, but wear proudly, because it denotes belonging to the company. Corporate clothing is created in accordance with the corporate style briefing, it takes into account the corporate color, symbolism. In such clothes the employee feels his involvement in the company. And the sense of identity of employees in offices affects the rise of corporate spirit and unity of the team.

Clients, as already mentioned at the beginning, pay attention to the appearance of specialists who provide them with any services. Therefore, custom -made clothes , made in accordance with the corporate identity, will help to create customer loyalty, as well as increase the brand recognition of the company. In addition, the company, among employees, to increase morale. Work and present the brand of the company will be much more pleasant. A good and smiling employee is a guarantee that the consumer will be attracted to the new brand. As a result, this is an increase in the profit of the whole company.

Clothing for advertising companies

A special kind of clothing made in accordance with the company's corporate style is promotional clothing. It is created directly for the fulfillment of the company's advertising goals. Its tasks are to attract attention and convey important information (company name, contacts, services, etc.). Manufacture of this type of clothing has its own characteristics. It is not designed for socks for every day and does not set itself the task to fully match the figure and be stylish. It is used for advertising campaigns, so it must, first of all, effectively cope with its marketing tasks.

The selection of fabric for such clothes is made considering the conditions in which it will be used. More resistant and warmer versions of materials are chosen for the street, and for the room - light fabrics. Also, depending on the way of branding and the marketing purposes of the promotion, one or another material is selected.

The specialized sewing factory will offer you various variants of suitable fabrics and your professional view on the possibilities of creating promotional clothes. Any company that needs a spectacular display of its brands will look 100%.

When it comes to introducing corporate clothes, the question immediately appears: "To whom should I issue the kit first?" The first sets of corporate clothing should be received by those employees who work directly with customers (customers). It is thanks to corporate clothes that potential customers easily identify your employee on the streets of a big city, and this helps to save money on additional advertising.