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Reviews about the cosmetics "Sephora". Cosmetics "Sephora": a review of the means

Cosmetics "Sephora" was created specifically to distinguish a woman from the crowd, create a bright creative image. The company's funds are distinguished by a rich palette of various shades and excellent quality.

Brand History

The Sephora brand came about thanks to Dominic Madonna, who wanted a woman's kiss to have thousands of shades. His first store, he opened in 1969 in Limoges, France. Cosmetics have quickly gained popularity. In 1979, the number of outlets increased to ten, and they were called Shop 8. The early 90's gave the business development, and 40 more branded points were opened in Britain. In 1994, Shop 8 stores were renamed Sephora.

Soon on the Champs Elysées in Paris opened the door to the largest cosmetic store Sephora. In 1997, cosmetic production was bought by the French holding company Moet Hennessy Louis Vuitton (LVMH), which is famous for manufacturing the most luxurious goods in the world.

In 1999, the first Sephora store appeared in the USA, in New Nyork. At the same time, the company opens online stores in America, France and instantly becomes recognizable. In retail outlets cosmetics are presented both of famous brands, and of own production, on the boxes of which the name Sephora flaunts.

Popularity in Russia

Under the brand "Sephora" in 2005, there were 700 elite stores in 14 countries on the globe. Now in Russia there are about 150 of them. The first opened its doors in Moscow in 2003.

The trade network of this brand is distinguished by a special corporate style. The stores pay attention to the location of the goods on the shelves: alphabetically, for men and women.

In gratitude for the purchase the company gives customers discount cards, the discount on which sometimes reaches 25%. All sales consultants are well-trained and are able to easily select a product that meets all customer requirements.

Throughout the capital and large cities of the Russian Federation, the "Sefora" trade points have spread. Cosmetics in Moscow are sold in the stores "Letual" and "Il de Bote", as well as in large shopping centers. In Russia, the brand of Sephora is represented by LLC Alcor.

Product Quality

Cosmetics "Sephora" has become popular due to the quality, which is constantly being improved. Special formulas of creams are developed, stunning shades in decorative cosmetics are created and a weightless, like a veil, texture for tonalnik and powder is made. For these purposes, the firm attracts its regular partners from France, Europe and America.

All products undergo special testing on volunteers. It meets the standards and world standards of quality. Suitable for any skin type, including sensitive and problematic.

For the developments in the field of cosmetology, the company was repeatedly rewarded with high awards and won the most prestigious awards, for example, Retailing Innovator of the Year Award.

Assortment of goods

But not only quality, but also affordable prices, the Sefora brand is famous. Cosmetics of this brand and others (there are about 150 of them) was assembled into one huge assortment and presented in branded stores. It:

  • Cosmetic means for face skin care. Are intended for any type of skin. The range includes nutritious, moisturizing and caring products: creams, lotions, masks, tonics, scrubs, oils - all that a woman needs to fully care for herself.
  • Decorative cosmetics. This is the widest range of products and an amazing range of colors. These are shadows and blush, powder and foundation, shines, lipsticks, balms. These funds are designed to make a woman unique.
  • Perfumery. This section is able to please everyone. Here are presented fragrances for all occasions and for any category of people, whether men, women or children. Perfumery is supplemented with lotions for the body and shower gels, deodorants, prolonging the enjoyment of your favorite smell.
  • Products for bath and shower. Include soap, gels, creams, scrubs to moisturize, nourish and purify the skin of the body.
  • Means for nails. They are opened with a rich palette of varnishes, means for strengthening, treating the nail plate. The collection is complemented by products for creating gel nails at home, as well as tools for manicure and pedicure.
  • Products for hair. It is represented by means for styling and washing of hair. It includes shampoos and balms, masks and oils, as well as styling products: hair varnishes, gels, mousses, waxes.
  • Accessories. The assortment of this section includes: makeup brushes, hair removal devices, razors, tweezers, cosmetic bags, face massagers and much more.
  • Goods for men. The section is filled with means for hygienic care of face and body, man's perfumes and deodorants, products for and after shaving.

Cost of goods

Sephora products are preferred to be purchased because of quality, impact and price. The cost of cosmetic products is different, and in the online store the goods are much cheaper than in the branded points of large cities.

So, the average price for Seora shadows is 600 rubles, mascara for eyelashes 800 rubles, powder 500-900 rubles, tonal basis 600 rubles, face cream 1200 rubles, body cream 500 rubles.

Internet shop "Sephora"

He impresses with a rich choice of goods even the most sophisticated women. He makes beautiful ladies in search of the right and something new for a long time to "wander" through the electronic pages of the catalog, gives them a great mood, self-confidence, quality cosmetics.

The purchase here has its advantages, this is:

  • Good customer support;
  • fast delivery;
  • Unusual gifts, discounts and special offers;
  • Seasonal sales;
  • More than 7 categories of different products for every taste from cosmetic means of mass-market to luxury products.

If you follow the shares, you will get a good discount for Sefora products. Cosmetics purchased here are cheaper than in regular stores. To order her, you just need to register on the official website of the United States or France and complete your purchase.

Reviews about the purchase in the online store "Sephora"

Buy cosmetics on the Internet not everyone will be solved, but sometimes the range of products so beckons that the cup of patience declines towards the order. So with this online store, where, in addition to products of various brands, Sephora cosmetics are also sold. Prices here are encouraging. When you look for a coupon on the Internet, you can make a purchase as profitable as possible and get both cashback and a lot of various gifts, including a discount on the goods. In addition, all kinds of actions are constantly operating. So, in the online store "Sephora" (USA) when you buy for $ 50, the delivery is free.

Many ladies who have ordered cosmetic products here at least once, come back here again and again. Some women who bought expensive cosmetics in duty-free and who saved on this have long ago abandoned such acquisitions in favor of Sefora online store.

Cosmetics "Sephora": reviews

Reviews about cosmetics "Sephora" are very different. Professionals consider this makeup semi-professional and use from the entire range of brushes, make-up remover and concealer. Ordinary women like a thin line of black saturated color, which allows you to quickly create a straight line that keeps unchanged throughout the day. A good impression of myself left nail polish. It stays firm for a week, applied without strips and an additional layer.

Not impressed with the ladies of the shadow. According to them, on the eyelids they do not look bright and contain little pigment. Conquers of four shades, assembled in one case, were conquered. They perfectly mask, have a light weightless texture, completely invisible on the face. Left a good impression of the cream for the body, because it perfectly nourishes and moisturizes the skin, does not leave greasy marks. In addition, it has an unobtrusive flavor.

Conquer the women the effectiveness, which gives cosmetics "Sephora", prices. The reviews speak about the democratic value of a product and its availability, quality.

From all of the above, we can conclude that Sephora cosmetic products can transform any woman, and brand stores in every way contribute to the achievement of this goal.

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